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Philip Parkin

Philip Parkin

Tag Archives: regeneration

Marketing Birmingham

29 Monday Jun 2009

Posted by Philip Parkin in local politics

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Birmingham, local politics, regeneration

buildingMarketing Birmingham, the public-private partnership responsible for ‘improving national and international perceptions’ of the city, is to be scrutinised by the Council’s Regeneration O&S Committee later in the year.

The Council reduced its shareholding in Marketing Birmingham to 49% in 2007, in order to give the partnership greater autonomy, and it currently provides the organisation with £1.968m in funding per annum.  In return, Marketing Birmingham agrees to:

  • Improve the value of the events and conference sector by £25m per annum.
  • Improve perceptions of Birmingham as a visitor destination.
  • Improve business perceptions of Birmingham as a ‘place to do business’.
  • Increase the number of visitors to the city.
  • Increase the economic impact of leisure tourism.

The most recent monitoring report, for 2007-08, showed Marketing Birmingham reaching the majority of its (16) targets. It failed on just one - that of ‘improving the perception of the city as a visitor destination’ – with a recent survey ranking  Birmingham as 6th against a target of 2nd. There are clearly still plenty of people around unaware as to how much the city has changed over the last 20 years.

As part of the review, the Committee will approach the usual big name quangos, public bodies and ’partners’ and ask them to share their experiences of working with Marketing Birmingham and no doubt there will generally be a postive story to tell.

My suspicion, though, is that smaller organisations and events inevitably end up getting squeezed out by these bigger names. These bodies don’t often get much in the way of funding from the council and rely heavily on ‘help in kind’ instead. It’s essential, then, that the review gets as wide a variety of responses as possible. I’ll be pressing to make sure, for example, that we talk to organisers of some of the festivals that take place throughout the city.

Any ideas, comments or suggestions would be gratefully received.

Sutton Coldfield Town Centre Manager

23 Tuesday Jun 2009

Posted by Philip Parkin in local politics

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Birmingham, local politics, regeneration, town centre management

suttontowncentre

Great news that funding is now on the way for a town centre manager in Sutton Coldfield.

Sutton Observer

Sutton News

Recruitment will begin once the contract’s been finalised. And given the size/status of the centre the position will probably be advertised nationally as well as locally.

What kind of city centre do we want?

22 Monday Jun 2009

Posted by Philip Parkin in local politics

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Birmingham, politics, regeneration

logoThe ‘Big City Plan’, Birmingham City Council’s award winning, twenty year development masterplan, presents a ‘once in a generation’ opportunity for residents to have their say on the future direction of the city centre.

It’s also likely to start forcing us to make some tough decisions. Take the ongoing debacle over noise and the Rainbow pub in Digbeth, for instance.

According to the plan, although Digbeth has ‘limited residential, retail and office development’, the area has seen ’signficant development in the arts, media and craft industries’. It has also ‘developed a music and media industry’ and ‘has the makings of a new creative quarter’.

The plan also makes reference to the unique urban structure of the city centre - there are distinct quarters around  a modestly sized ‘core’ and over the next 20 years it’s likely that these surrounding quarters will grow in importance. Everyone who lives in the city knows what to expect in the Jewellery Quarter, for example, or in Eastside.

And Digbeth, of course, is the interesting and edgy part of town. It’s not Broad Street but neither is it the leafy suburbs. And whether it was quieter five years ago than it is now is largely irrelevant. Why, then, did the council, when granting planning permission for new flats in the area, not look ahead and make sure that the developers fitted the new blocks with a level of sound proofing suitable for living in the middle of the second largest city in the country?

Invest in Birmingham

02 Saturday May 2009

Posted by Philip Parkin in Blogroll, local politics

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Birmingham, regeneration

The council’s Area Investment Plan arrived in the post today. Last year’s plan arrived in a box, I think, and there were actually 3 of them in total, offering over 60 sites for development across the city. Now that a number of these opportunities have been snapped up, and the recession is biting, it makes sense for the city to accept that development is going to slow down for a while. There are a number of interesting sites in the plan, though, not least Sutton Coldfield Town Centre, the Selly Oak Hospital Site and, of course, Warwickshire County Cricket Ground.

Employment strategies aren’t working

10 Friday Apr 2009

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Birmingham, politics, regeneration, unemployment

As part of the city council’s scrutiny process, whereby decisions made by the executive and outside bodies are reviewed by backbench councillors, I’ve been working with colleagues investigating the ‘effectiveness of employment strategies’. The city, like the rest of the country, oversees the spending of hundreds of millions of pounds every year to try and get people (back) into work. The review started about 18 months ago, and even then, at the height of the boom years, the unemployment rate in certain inner city wards was 20% and the ‘worklessness’ rate  was 30%. (‘Worklessness’, incidentally, is a word that has been around since the 1880s but is being increasingly used by bureaucrats to mean ‘economically inactive’, so it includes anyone who isn’t working, whether they are in receipt of Job Seekers Allowance or not. I was determined never to utter the word but gave up after it started cropping up everywhere).

 

The report came to full council this week, and it would have been obvious to anyone with the patience to wade through it that there are some serious problems in the way that unemployment is currently being addressed. Firstly, there is far too much complexity and bureaucracy involved. The report pointedly referred to the ‘complex web of interlinked programmes and funding streams’ around the issue. That’s being far too kind. Nationally there are no less than 4 different government departments involved in tackling unemployment. Below them there’s Job Centre Plus, the Learning and Skills Council, AWM (our redevelopment agency), and the local authorities, and beneath them sit the City Region (the ‘greater Birmingham councils’ group) and local strategic partnerships. Coordination between these partners is often poor, focus constantly shifts so that we now talk about priority ‘super output areas’ rather than priority wards, and quangos change, with the LSC, for example, soon to be abolished and replaced by two new organisations. What doesn’t change however is the fact that there is a multitude of different agencies involved in tackling this issue, and all of them are helping to spend what amounts to hundreds of millions of pounds. And, if we take ‘closing the gap’ – between those wards with the highest unemployment and the city average – as being the measure of success, then it looks as though none of this effort and money is actually making any difference. Unemployment may have come down in the priority areas, but, when the report was started, it was coming down across the whole of the city.

                                          

This isn’t to say that employment strategies aren’t getting some people into work, however. Many of the agencies we spoke to as part of the review claimed to have helped people into work. However, as no tracking of these individuals has taken place, we can’t be sure whether people finding work are being counted more than once – are lots of agencies claiming success with the same people, for example. Also, because of this lack of tracking we have no idea whether people finding work actually keep their jobs and are still there 3, 6 or 12 months later. And we don’t even know if those helped into work were the long term unemployed or the recently unemployed who may well have found a job fairly quickly anyway. This lack of tracking, which is put down in the case of Job Centre Plus, for example, to concerns over data protection, means that we have no effective way of knowing whether the various unemployment strategies are working.

 

Finally, initiatives to tackle unemployment have traditionally been far too centralised. This results in uniform, nationally focused programmes and also, as the Local Government Association suggests, a ‘democratic deficit’ in relation to overseeing public expenditure. There should be proper consultation, then, with councillors, at constituency level, on the detail of local plans. And unless schemes can demonstrate their effectiveness then we should stop throwing public money at them.

 

 

 

 

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